Programs

Bachelor of Arts in Business Administration (Mandarin)

Concentration in Management

Program Description
Keiser University’s Bachelor of Arts degree in Business Administration prepares students for a career in business. Students are offered a well-rounded business education with management, marketing, finance, accounting, statistics and law courses.

All courses are taught in Mandarin.

Program Objectives
The following objectives are designed to meet Keiser University’s mission and its objectives.

    To develop students’ abilities to understand business concepts, terms and theories
    To prepare students for jobs in the fields of management, marketing, human resources and international business
    To assist students in becoming more proficient in analysis, decision making and management
    To develop students’ understanding of international business and the effects of globalization

Prerequisite for Major Courses:
None.

Program Outline
To receive a Bachelor of Arts degree in Business Administration, students must earn 123.0 credit hours. Program requirements are as follows.

LOWER DIVISION BUSINESS ADMINISTRATION MAJOR COURSES (24.0 credit hours)

Accounting Principles I

3.0 credit hours

Accounting Principles II

3.0 credit hours

Chinese Business Law

3.0 credit hours

Financial Management

3.0 credit hours

Entrepreneurship

3.0 credit hours

Principles of Management

3.0 credit hours

Human Resources Management

3.0 credit hours

Introduction to Marketing

3.0 credit hours

Lower Division General Education Courses (36.0 credit hours) (pdf file)
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NOTE: All lower division major and general education courses must be successfully completed before upper division courses are undertaken.

Upper Division Business Administration Major Courses (30.0 credit hours)

Managerial Accounting

3.0 credit hours

Chinese Legal and Ethical Environments of Business

3.0 credit hours

Principles of Managerial Finance

3.0 credit hours

Industrial Psychology

3.0 credit hours

Introduction to Management and Organizational Behavior

3.0 credit hours

Project Management

3.0 credit hours

International Business

3.0 credit hours

Integrated Studies Capstone Course

3.0 credit hours

Quantitative Approach to Business Decisions

3.0 credit hours

Leadership

3.0 credit hours
Upper Division Business Administration Major Courses
Management Concentration (18.0 credit hours)

Workforce Diversity

3.0 credit hours

Operations Management

3.0 credit hours

Cross-Cultural Management

3.0 credit hours

Business Ethics

3.0 credit hours

Global Strategy and Policy

3.0 credit hours

Sales and Sales Management

3.0 credit hours
Upper Division General Education Courses (15.0 credit hours)

Management Information Systems

3.0 credit hours

Money and Banking

3.0 credit hours

Writing for Managers

3.0 credit hours

Research Writing

3.0 credit hours

Research and Statistical Analysis

3.0 credit hours

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