Keiser University graduate Sheila Crisostomo was recently named Vice President of Retail Sales and Operations for UScellular. In her new role Crisostomo is responsible for UScellular’s efforts to drive growth and performance in retail, agent, national retail and prepaid sales channels.

Crisostomo is a 2015 graduate of Keiser University’s Graduate School where she earned her Master of Business Administration. She had previously earned her bachelor’s degree from Southern Wesleyan University.

With more than 26 years of experience in the telecommunications industry, Crisostomo has a history of driving sales and subscriber growth in the wireless industry. Prior to joining UScellular, she spent three years as a Vice President and general manager at AT&T for the company’s Northern California and Northern Nevada districts where she was responsible for improving subscriber growth by nearly 300%.

UScellular is assured that she will continue to drive growth and performance in retail, agent, national retail, and prepaid sales channels.

“I am excited to work with Sheila as she drives growth and brings locally grown wireless to life in our communities,” said Laurent “LT” Therivel, president and CEO of UScellular. “With Sheila’s leadership and guidance, I am confident that our sales teams will continue to deliver on our promise of providing an unmatched experience for our customers.”

UScellular is the fourth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier provides a strong, reliable network supported by the latest technology and offers a wide range of communication services that enhance consumers’ lives, increase the competitiveness of local businesses and improve the efficiency of government operations.

Keiser University is a private, independent, non-profit university serving nearly 20,000 students at 21 Florida campuses, online, and two international sites. Co-founded in 1977 by Chancellor Arthur Keiser, Ph.D., and Evelyn Keiser, Keiser University currently offers more than 100 degrees from associates to the doctoral level. Keiser University is a designated Hispanic-Serving Institution, a member of the Hispanic Association of Colleges and Universities, and was ranked No. 5 in the U.S. in Social Mobility by U.S. News And World Report in 2022.