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Keiser University’s Bachelor of Science in Sports Management (Leadership Track) is designed to provide students with the knowledge and skills required for leadership positions in the sport industry. The sport industry is one of the largest segments of the economy, and opportunities for careers exist in international, professional, amateur, and collegiate sport, as well as in tourism, recreation, and private sport enterprise. The Keiser curriculum focuses on developing leadership skills applicable to the sport industry, and offers flexibility in selecting courses in such areas as coaching, marketing, management, law, psychology, economics, and finance.
Upon completion of this program, students are able to:
Successful completion of lower division SPM courses.
To receive a Bachelor of Science Degree in Sports Management (Leadership Track) students must earn a total of 120.0 credit hours.
|Lower Division Sports Management Courses (21.0 credit hours)|
|Introduction to Sport Management||3.0 credit hours|
|Ethical Issues in Sport||3.0 credit hours|
|Introduction to Sport Marketing||3.0 credit hours|
|Sport Public Relations||3.0 credit hours|
|Statistics||3.0 credit hours|
|Select TwoCourses from the Following:|
|Accounting Principles I||3.0 credit hours|
|Business Law||3.0 credit hours|
|Principles of Management|
|Social Psychology||3.0 credit hours|
|Sports Administration and Law||3.0 credit hours|
|Current Issues in Sport Management||3.0 credit hours|
|Constructs of Interpersonal Conflict||3.0 credit hours|
|Lifespan Development||3.0 credit hours|
|Lower Division General Education Courses (33.0 credit hours)|
|Credit hours in parentheses indicate the required number of credit hours in each discipline.|
|Behavioral/Social Science (6.0 credit hours)|
|Introduction to Psychology (required)||3.0 credit hours|
|Any Behavioral/Social Science course offered by KU||3.0 credit hours|
|Communications (3.0 credit hours)|
|Speech Communication||3.0 credit hours|
|Computers (3.0 credit hours)|
|Introduction to Computers||3.0 credit hours|
|Economics (3.0 credit hours)|
|Microeconomics||3.0 credit hours|
|Macroeconomics||3.0 credit hours|
|English (6.0 credit hours)|
|English Composition I||3.0 credit hours|
|English Composition II||3.0 credit hours|
|Humanities/Fine Arts (3.0 credit hours)|
|Any Humanities/Fine Arts course offered by KU||3.0 credit hours|
|Mathematics (3.0 credit hours)|
|College Algebra||3.0 credit hours|
|College Mathematics||3.0 credit hours|
|Applications of Mathematics||3.0 credit hours|
|Natural Science (6.0 credit hours)|
|Any Natural Science course offered by KU||3.0 credit hours|
|Any Natural Science course offered by KU||3.0 credit hours|
|Lower Division Electives (6.0 credit hours)|
|Select elective courses that add up to 6 credit hours.|
|Upper Division Sports Management Courses (36.0 credit hours)|
|Sport in American Life||3.0 credit hours|
|Governance & Policy in Sport Organizations||3.0 credit hours|
|Risk Management||3.0 credit hours|
|Venue and Event Management||3.0 credit hours|
|Sponsorship & Fund-Raising||3.0 credit hours|
|Technology & Social Media in Sport||3.0 credit hours|
|Sport Finance||3.0 credit hours|
|Strategic Management for Sport Organizations||3.0 credit hours|
|Select Two Courses from the Following:|
|Leadership||3.0 credit hours|
|Sport Psychology||3.0 credit hours|
|Psychology of Coaching and Team Building||3.0 credit hours|
|Principles and Science of Coaching||3.0 credit hours|
|Selling in Sport Management||3.0 credit hours|
|Sport Economics||3.0 credit hours|
|Persuasion||3.0 credit hours|
|Group Communication and Team Interaction||3.0 credit hours|
|Conflict Resolution||3.0 credit hours|
|Internships [minimum six (6) credits required]|
|Sport Management Internship I||3.0 credit hours|
|Sport Management Internship II||3.0 credit hours|
|Sport Management Internship III||3.0 credit hours|
|Sport Management Internship IV||3.0 – 12.0 credit hours|
|Upper Division General Education Courses (9.0 credit hours)|
|Professional Writing||3.0 credit hours|
|Critical Thinking||3.0 credit hours|
|Intermediate Statistics||3.0 credit hours|
|Upper Division Electives (15.0 credit hours)|
|Select elective courses that add up to 15 credit hours.|
Note: All lower division major and general education courses should be successfully completed before upper division courses are undertaken.
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