Keiser University’s Bachelor of Science in Sport Management (Leadership Track) is designed to provide students with the knowledge and skills required for leadership positions in the sport industry. The sport industry is one of the largest segments of the economy, and opportunities for careers exist in international, professional, amateur, and collegiate sport, as well as in tourism, recreation, and private sport enterprise. The Keiser curriculum focuses on developing leadership skills applicable to the sport industry, and offers flexibility in selecting courses in such areas as coaching, marketing, management, law, psychology, economics, and finance.
Upon completion of this program, students are able to:
Successful completion of lower division SPM courses
To receive a Bachelor of Science Degree in Sport Management (Leadership Track) students must earn a total of 120.0 credit hours.
|Lower Division Sport Management Courses (21.0 credit hours)|
|Introduction to Sport Management||3.0 credit hours|
|Introduction to Sport Marketing and Sales Management Business Law||3.0 credit hours|
|Current Issues in Sport Management||3.0 credit hours|
|Select Four Courses from the Following:|
|Accounting Principles I||3.0 credit hours|
|Business Law||3.0 credit hours|
|Social Psychology||3.0 credit hours|
|Sports Administration and Law||3.0 credit hours|
|Sport Management Internship I||3.0 credit hours|
|Sport Management Internship II||3.0 credit hours|
|Constructs of Interpersonal Conflict||3.0 credit hours|
|Lifespan Development||3.0 credit hours|
Lower Division Elective Courses (6.0 credit hours)
Students may choose 6.0 lower division credit hours in any field(s) to complete this requirement.
Note: All lower division major and general education courses must be successfully completed before upper division courses are undertaken and The FTCE General Knowledge Test must be passed.
|Upper Division Sports Management Courses ( 33.0 credit hours )|
|Sport in American Life||3.0 credit hours|
|Risk Management||3.0 credit hours|
|Venue and Event Management||3.0 credit hours|
|Strategic Sport Marketing and Sponsorship||3.0 credit hours|
|Managing Social Media in Sport Business||3.0 credit hours|
|Select Five Courses from the Following:|
|Principles and Science of Coaching||3.0 credit hours|
|Persuasion||3.0 credit hours|
|Sport Psychology||3.0 credit hours|
|Governance and Policy in Sport Organizations||3.0 credit hours|
|Sport Consumer Behavior||3.0 credit hours|
|Selling in Sport Management||3.0 credit hours|
|Sport Economics||3.0 credit hours|
|Sport Finance||3.0 credit hours|
|Sport Management Internship III||3.0 credit hours|
|Sport Management Internship IV||3.0 credit hours|
|Psychology of Coaching and Team Building||3.0 credit hours|
|Group Communication and Team Interaction||3.0 credit hours|
|Conflict Resolution||3.0 credit hours|
Upper Division Elective Courses ( 15.0 credit hours )
Students may choose 15.0 upper division credit hours in any field(s) to complete this requirement.
Mrs. Percy and Mr. Williams believed in me. They were more than instructors, they tried to get to know you as a person and tried to understand your goals so they could push you towards them. And Mrs. Crawford from student services helped me find a job before I even graduated. She was dedicated to my overall success.
Going to Keiser University was one of the greatest experiences in my life. All of my deans, professors, and staff made me feel that I was a part of something very special, and I am. I would recommend for anyone to get their education at Keiser University.
The two instructors that have impacted my life are Mr. Williams and Mrs. Percy. Both of them believed in my ability to become a great graphic designer, regardless of how I felt about my skills. I appreciate their motivation to get me to where I am today.
Beyond the curriculum of the courses, the lessons the instructors have taught me have paid dividends in my real work experiences. How to respond to criticisms, project and time management, interview skills, the list goes on and on. At the end of the day, they not only showed me how to design, but they taught me how to be a professional.
If not for my education at Keiser I probably would not be where I am today, in both life and career. It is because of going to Keiser and the instructors I had that I joined a club started by Mr. Williams, The Lakeland Shooters Photography Group, which allowed me to venture into an amazing and very creative field that I use to enhance all aspects of my life.
The Design program at Keiser University was filled with real world learning and hands on instruction… Based on the portfolio I created while a student at Keiser University, I landed a job in Graphic Design for a major online retailer immediately after graduation.
The year and a half I spent in the program better prepared me for attaining a job in the field…As a hands-on learner, the project-centered teaching was perfect for me.
Keiser University has given me the opportunity to embrace a career change… It has opened the door for a timely graduation and quick return to the work force…
Without the education I received at Keiser University, I would not be where I am today!
I not only received an excellent education but also encouragement and training that built my self-confidence every day.
I realize the amount of knowledge I gained and feel that the educational experiences have developed me in to a person who can move higher up the career ladder.
Keiser University’s MBA program has renewed my mind, changed the way I think, and given me a new sense of purpose. The professors transformed my attitude and behavior, gave me the self-confidence I was lacking, and restored my energy.
It has been great attending and graduating from Keiser University. Because of the small class sizes, I was able to build good relationships with classmates and professors. The PA professors care very much about the progress and success of the students and have been great advisors every step of the way through the program.
Attending Keiser University and getting my degree was the best decision I have ever made. The small class sizes and personalized attention helped me get my degree quickly. The hands-on experience and the education landed me a job at a neighboring law firm.
I chose Keiser because it had everything—small classes, caring professors, hands-on learning, and counselors that are really there for you. I feel like I’m part of a family here, not just a number.
After being denied for several promotions at my current employer, I decided that I needed to further my education. Since graduating from Keiser with my bachelor’s degree in Business Administration, I have been promoted and I am able to obtain positions that weren’t available to me before.
Keiser helped change my life by getting my education at the right school! I had been going to another school before, I dropped out because I felt that I was not getting enough information. When I found out about Keiser, I was pleased because the instructors were great.
My decision to attend Keiser University has been one of the best decisions I’ve made. I chose to enroll in the Information Technology program… The one-class-a-month pace helped incredibly with my self-discipline.
The BA for Business Administration at Keiser has to be one of the best in the nation. Keiser takes the basics that are taught at the Associates level and uses them to strengthen your skills and knowledge.
I found that Keiser University’s Nuclear Medicine program of advanced studies and small class size was a perfect fit. I never came across a faculty member who wasn’t truly interested.