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Learn the skills you need to succeed in today’s fast-paced business environment. Our business degree programs can potentially help you gain a well-rounded business education that can enhance your career opportunities.
Offered with Concentrations in:
Keiser University’s Bachelor of Arts degree in Business Administration focuses on a more in-depth study of the functional areas of business, communication skills, ethical business practices and technology skills needed in today’s global business environment. The program offers various concentrations that allow students to specialize in a specific business discipline to enhance their career opportunities within that field. The program includes opportunities for students to apply skills and knowledge learned throughout the program.
Keiser University’s Bachelor of Arts degree in Business Administration is intended to prepare career focused students with comprehensive knowledge of business principles. Students are offered a well-rounded business education as they learn the key content areas of management, marketing, finance, accounting, economics, and law; this includes exposure to how technology, ethical decision-making and other business elements are transforming workplaces locally and globally.
The following objectives are designed to meet Keiser University’s mission and its goals:
None.
To receive a Bachelor of Arts degree in Business Administration, students must complete 120.0 credit hours as described below. The length of this program is approximately 40 months (this will vary if a student transfers in credits).
| Lower Division Business Administration Major Courses (24.0 credit hours) | |
|---|---|
| Accounting Principles I | 3.0 credit hours |
| Accounting Principles II | 3.0 credit hours |
| Business Law | 3.0 credit hours |
| Financial Management | 3.0 credit hours |
| Entrepreneurship | 3.0 credit hours |
| Principles of Management | 3.0 credit hours |
| Human Resources Management | 3.0 credit hours |
| Introduction to Marketing | 3.0 credit hours |
| Behavioral/Social Science (3.0 credit hours) | |
|---|---|
| American History Pre 1876 | 3.0 credit hours |
| American History Since 1876 | 3.0 credit hours |
| Political Science | 3.0 credit hours |
| Introduction to Psychology | 3.0 credit hours |
| Sociology | 3.0 credit hours |
| Communications (3.0 credit hours) | |
|---|---|
| Speech Communications | 3.0 credit hours |
| Computers (3.0 credit hours) | |
|---|---|
| Introduction to Computers | 3.0 credit hours |
| Economics (6.0 credit hours) | |
|---|---|
| Microeconomics | 3.0 credit hours |
| Macroeconomics | 3.0 credit hours |
| English (6.0 credit hours) | |
|---|---|
| English Composition I | 3.0 credit hours |
| English Composition II | 3.0 credit hours |
| Humanities/Fine Arts (3.0 credit hours) | |
|---|---|
| American Literature | 3.0 credit hours |
| English Literature | 3.0 credit hours |
| Mathematics (6.0 credit hours) | |
|---|---|
| College Algebra | 3.0 credit hours |
| College Mathematics | 3.0 credit hours |
| Applications of Mathematics | 3.0 credit hours |
| Statistics (required) | 3.0 credit hours |
| Natural Science (6.0 credit hours) | |
|---|---|
| General Biology | 3.0 credit hours |
| Advanced Biology | 3.0 credit hours |
| Environmental Science | 3.0 credit hours |
| Upper Division Business Administration Major Courses (33.0 credit hours) | |
|---|---|
| Managerial Accounting | 3.0 credit hours |
| Legal and Ethical Environments of Business | 3.0 credit hours |
| Principles of Managerial Finance | 3.0 credit hours |
| Industrial Psychology | 3.0 credit hours |
| Introduction to Management and Organizational Behavior | 3.0 credit hours |
| Project Management | 3.0 credit hours |
| International Business | 3.0 credit hours |
| Integrated Studies Capstone Course | 3.0 credit hours |
| Business Intelligence | 3.0 credit hours |
| Leadership | 3.0 credit hours |
| Management Information Systems | 3.0 credit hours |
| Upper Division Business Administration Major Courses Esports Management Concentration (18.0 credit hours) | |
|---|---|
| Introduction to Esports Management | 3.0 credit hours |
| Contemporary Issues in Esports | 3.0 credit hours |
| Esports Structure and Governance | 3.0 credit hours |
| Esports Event Management | 3.0 credit hours |
| Esports Performance Management | 3.0 credit hours |
| Esports Consumerism | 3.0 credit hours |
| Upper Division Business Administration Major Courses Hospitality Management Concentration (18.0 credit hours) | |
|---|---|
| Sales and Sales ManagementWorkforce Diversity | 3.0 credit hours |
| Hospitality Leadership & Strategic Management | 3.0 credit hours |
| Training and Development | 3.0 credit hours |
| Hospitality Analytics and Revenue Management | 3.0 credit hours |
| Externship I | 3.0 credit hours |
| Selected Topics/Seminars | 3.0 credit hours |
| Upper Division Business Administration Major Courses Human Resource Management Concentration (18.0 credit hours) | |
|---|---|
| Workforce Diversity | 3.0 credit hours |
| Performance Evaluation | 3.0 credit hours |
| Recruitment, Selection and Staffing | 3.0 credit hours |
| Training and Development | 3.0 credit hours |
| Labor Relations | 3.0 credit hours |
| Management Law and Employee Relations | 3.0 credit hours |
| Upper Division Business Administration Major Courses Management Concentration (18.0 credit hours) | |
|---|---|
| Managing Diversity | 3.0 credit hours |
| Operations Management and Supply Chain Management | 3.0 credit hours |
| Business and Professional Communication | 3.0 credit hours |
| Negotiations and Transactions | 3.0 credit hours |
| Global Strategy and Policy | 3.0 credit hours |
| Sales and Sales Management | 3.0 credit hours |
| Upper Division Business Administration Major Courses Marketing Concentration (18.0 credit hours) | |
|---|---|
| Advertising/Promotion Management | 3.0 credit hours |
| Sales and Sales Management | 3.0 credit hours |
| Consumer Behavior | 3.0 credit hours |
| E-Marketing | 3.0 credit hours |
| Marketing Strategy | 3.0 credit hours |
| Service Marketing | 3.0 credit hours |
| Upper Division Business Administration Major Courses International Business Concentration (18.0 credit hours) | |
|---|---|
| International Finance | 3.0 credit hours |
| International Competitiveness | 3.0 credit hours |
| Negotiations and Transactions | 3.0 credit hours |
| Cultural Environment of International Business | 3.0 credit hours |
| International Entrepreneurship | 3.0 credit hours |
| Global Strategy and Policy | 3.0 credit hours |
| Upper Division Business Administration Major Courses Finance Concentration (18.0 credit hours) | |
|---|---|
| Financial Decision-Making and Planning | 3.0 credit hours |
| Commercial Bank Management | 3.0 credit hours |
| Cases Studies in Finance | 3.0 credit hours |
| Financial Policy and Strategy | 3.0 credit hours |
| International Finance | 3.0 credit hours |
| Investment | 3.0 credit hours |
| Upper Division Business Administration Major Courses Transportation and Logistics Concentration (18.0 credit hours) | |
|---|---|
| Foundations of Transportation | 3.0 credit hours |
| Warehouse Operations and Inventory Management | 3.0 credit hours |
| Logistics Systems Management | 3.0 credit hours |
| Port and Terminal Operation Management | 3.0 credit hours |
| Global Logistics | 3.0 credit hours |
| Logistics Practicum | 3.0 credit hours |
| Upper Division Business Administration Major Courses, Entrepreneurship Concentration (18.0 credit hours) - Offered at Flagship campus only | |
|---|---|
| Entrepreneurial Marketing Management, Distribution Channels, and Social Media Marketing | 3.0 credit hours |
| Business Plan and Business Model Development | 3.0 credit hours |
| Social Entrepreneurship | 3.0 credit hours |
| New Venture Finance, Risk Analysis, and Strategic Management | 3.0 credit hours |
| International Entrepreneurship | 3.0 credit hours |
| Early-Stage Venture Experiential Capstone, or Entrepreneurship Internship | 3.0 credit hours |
| Upper Division Business Administration Major Courses Equine Studies Concentration (18.0 credit hours) - Offered at Flagship campus only | |
|---|---|
| Introduction to Horsemanship | 3.0 credit hours |
| Equine Facility Design & Operations | 3.0 credit hours |
| Equine Health & Disease Monitoring | 3.0 credit hours |
| Advanced Equine Training | 3.0 credit hours |
| Equine Internship/Practicum I | 3.0 credit hours |
| Equine Internship/Practicum II | 3.0 credit hours |
| Upper Division General Education Courses (9.0 credit hours) | |
|---|---|
| Professional Writing | 3.0 credit hours |
| Research Writing | 3.0 credit hours |
| Intermediate Statistics | 3.0 credit hours |
Note: All lower division major and general education courses must be successfully completed before upper division courses are undertaken.
* ACBSP Accredited.
My instructors believed in me. They were more than instructors, they tried to get to know you as a person and tried to understand your goals so they could push you towards them. Student services helped me find a job before I even graduated. Everyone was dedicated to my overall success.
Going to Keiser University was one of the greatest experiences in my life. All of my deans, professors, and staff made me feel that I was a part of something very special, and I am. I would recommend for anyone to get their education at Keiser University.
The instructors at Keiser University impacted my life. They believed in my ability to become a great graphic designer, regardless of how I felt about my skills. KU helped to prepare me for the real world and got me to where I am today.
Beyond the curriculum of the courses, the lessons the instructors have taught me have paid dividends in my real work experiences. How to respond to criticisms, project and time management, interview skills, the list goes on and on. At the end of the day, they not only showed me how to design, but they taught me how to be a professional.
If not for my education at Keiser I probably would not be where I am today, in both life and career. It is because of going to Keiser and the instructors I had that I joined a club started by Mr. Williams, The Lakeland Shooters Photography Group, which allowed me to venture into an amazing and very creative field that I use to enhance all aspects of my life.
The Design program at Keiser University was filled with real world learning and hands on instruction… Based on the portfolio I created while a student at Keiser University, I landed a job in Graphic Design for a major online retailer immediately after graduation.
The year and a half I spent in the program better prepared me for attaining a job in the field…As a hands-on learner, the project-centered teaching was perfect for me.
Keiser University has given me the opportunity to embrace a career change… It has opened the door for a timely graduation and quick return to the work force…
Without the education I received at Keiser University, I would not be where I am today!
I not only received an excellent education but also encouragement and training that built my self-confidence every day.
I realize the amount of knowledge I gained and feel that the educational experiences have developed me in to a person who can move higher up the career ladder.
Keiser University’s MBA program has renewed my mind, changed the way I think, and given me a new sense of purpose. The professors transformed my attitude and behavior, gave me the self-confidence I was lacking, and restored my energy.
It has been great attending and graduating from Keiser University. Because of the small class sizes, I was able to build good relationships with classmates and professors. The PA professors care very much about the progress and success of the students and have been great advisors every step of the way through the program.
Attending Keiser University and getting my degree was the best decision I have ever made. The small class sizes and personalized attention helped me get my degree quickly. The hands-on experience and the education landed me a job at a neighboring law firm.
I chose Keiser because it had everything—small classes, caring professors, hands-on learning, and counselors that are really there for you. I feel like I’m part of a family here, not just a number.
After being denied for several promotions at my current employer, I decided that I needed to further my education. Since graduating from Keiser with my bachelor’s degree in Business Administration, I have been promoted and I am able to obtain positions that weren’t available to me before.
Keiser helped change my life by getting my education at the right school! I had been going to another school before, I dropped out because I felt that I was not getting enough information. When I found out about Keiser, I was pleased because the instructors were great.
My decision to attend Keiser University has been one of the best decisions I’ve made. I chose to enroll in the Information Technology program… The one-class-a-month pace helped incredibly with my self-discipline.
The BA for Business Administration at Keiser has to be one of the best in the nation. Keiser takes the basics that are taught at the Associates level and uses them to strengthen your skills and knowledge.
I found that Keiser University’s Nuclear Medicine program of advanced studies and small class size was a perfect fit. I never came across a faculty member who wasn’t truly interested.
